Terms and Conditions

We like to keep our customers informed. Read carefully.




Definitions


The definitions below apply to all of the Terms and Conditions listed. 


Champion: A person or a company that is promoting an Investment on the Website.


Claim: means claims, demands, actions, costs and expenses (including but not limited to legal costs and disbursements on a solicitor and own client basis), losses and damages.


Investment Information: means all information provided by the Champion as part of the Fundraising process (successfully or otherwise) via the Website (including without limitation any business plan, investment memorandum, financial forecasts, accounts and other information about the Investment Vehicle.



Cancelation Period: means once funds have been transferred to the escrow account the Investor has 14 days or up until the funding campaign closes, whichever is the earlier (the “Cancelation Period”) to cancel his commitment.


Contract: means a contract between the Investor and the Service Provider based on and incorporating all of these Conditions.


Fundraising: means the Champion’s current proposed fundraising as set out on the Website.


Group SPV Company: means the SPV Company and/or any other SPV Company from time to time in the same group (as defined by s.474(1) Companies Act 2006) as the SPV Company. SPV stands for Special Purpose Vehicle.


Investor Information: means all information provided by the Investor to any Investment Vehicle and/or the Service Provider and their officers and members (including without limitation any personal data, investment criteria, confirmation of investment status (e.g. as a “Self-Certified Sophisticated Investor” or otherwise) and other information about the Investor) as part of the application by the Investor via the Website to become an ‘Investor’.


Investment: means a property or equity investment proposed by the Champion on the Website and made by the Investor as part of the Fundraising via the Website (albeit using third party payment providers).


Investment Vehicle means any legal entity or structure that is set up to hold the Investment on behalf of the Investor, including without limitation, an SPV Company or a property trust and where the context provides shall include all administrators, advisers to or managers of the Investment Vehicle.


Legal Documentation means all the legal documents provided by the Service Provider needed to complete the Investment. Please note that the Investments may be structured in a number of different ways that the Champion will determine and which must reflect an appropriate structure for the jurisdiction where the Investment will take place.


Loss: means loss and/or damage (including actual costs and expenses relating to or arising out of such loss or damage) whether arising from contract, tort (including negligence) or otherwise.


Elite Capital and Management Services Limited: means Elite Capital and Management Services Limited, a private company limited by shares incorporated in United Kingdom with company registration number 10347767, which is authorised and regulated by the Financial Conduct Authority (Reference number: 822039). Registered office at Chester House, 1st Floor, Office 122, 81-83, Fulham High Street, Fulham Green, London, SW6 3JA


Mangopay: means MANGOPAY, a public limited liability company incorporated in Luxembourg, with a capital of 2, 000,000 euros and registered offices at 59 Boulevard Royal, L-2449 Luxembourg, listed under Number B173459 on the Luxembourg Trade and Company Register, approved as an electronic money institution by the Financial Sector Regulator (CSSF).


Partner: Means a person or a company that is providing referral services eg a Mortgage Broker.



Partner Information: means all information provided by the Partner to the Service Provider and their officers and members (including without limitation any personal data, Champion referrals, Investor referrals) as part of the application by the partner via the Website to become a ‘Partner’.



Service Provider: means Elite Capital and Management Services Limited which operates the crowd funding platform for the Fundraising.


Service Provider Fee means the fee paid by the Investor as set out on the Website.


Shares means shares in the capital of any SPV Company.


SPV Company; means each company set up to own an asset interest on behalf of the Investors.




1. Applicable terms




These Conditions prevail over any inconsistent terms or conditions contained, or referred to, in any correspondence between the Investor and any Investment Vehicle, the Champion and/or the Service Provider, on the Website, or implied by law, trade custom, practice or course of dealing. No terms or conditions endorsed upon, delivered with or contained in an Investor’s correspondence with any Investment Vehicle, the Champion and/or the Service Provider shall form part of the Contract and the Investor waives any right which it otherwise might have to rely on such terms and conditions. The headings in bold in these Conditions shall not form part of the Contract, are for convenience only and shall not affect their interpretation.




2. Legally binding terms and restrictions




These Conditions create legally binding obligations which, once accepted by the Investor, form the Contract, which can be relied upon and enforced by any Investment Vehicle, the Champion and/or the Service Provider and/or their respective advisers and/or any of their approved auditors against the Investor. The Investor shall be deemed to have accepted these Conditions by using the Website and transmitting funds for Investment. The Investor agrees that the potential opportunity to invest funds via the Website is adequate consideration for this Contract. The Fundraising is not open to the general public and is only open to persons resident in the United Kingdom (“UK”), European Union (“EU”), European Economic Area (“EEA”) or Switzerland (“CH”) or any other country as set out on the Website from time to time and who are either a “Certified High Net Worth Individual”, “Self-Certified Sophisticated Investor” or “Restricted Investor” (as these terms are defined in The Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (as amended). You must not participate in any Fundraising or make any other investments via the Website if you do not meet any of these criteria and you must not complete the online registration process to become an ‘Investor’. 




3. Legal Documentation




The Investor shall be deemed to have reviewed and approved the Legal Documentation related to the Investment. These Conditions shall also apply to such application by the Investor. The Service Provider reserves the right to refuse any application by any person as part of the Fundraising without having to give a reason for so doing and with no right of appeal being available. 




4. Use of Investor Information (including personal data)




By accepting these Conditions the Investor acknowledges that the Service Provider and their contractors and professional advisers (including without limitation Mangopay, and solicitors/attorneys) shall be entitled to use the Investor Information to assess and/or process the application by the Investor to participate in the Investment as part of the Fundraising, to comply with the law, to perform any necessary identification checks to help verify who the Investor is. Furthermore the Service Provider may disclose Investor Information to third parties: (i) in the event that the Investment is sold, in which case personal data may be disclosed to the prospective buyer (although this will be done under obligations of confidentiality), (ii) if any Investment Vehicle and/or the Service Provider is under a duty to disclose or share Investor Information in order to comply with any legal obligation (including, without limitation, in the EEA to the Police, the Financial Conduct Authority, the Information Commissioner , any securities regulatory authority or law enforcement authority, etc.), (iii) in order to enforce or apply any of the these Conditions or any other contracts entered into between the Investor and any Investment Vehicle, the Champion and/or the Service Provider , and/or (iv) in order to protect the rights of any Investment Vehicle and/or the Service Provider . This includes without limitation exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction. In order to review any application by the Investor, the Service Provider may request that the Investor provides personal information about himself/itself and its directors and shareholders (as applicable) such as name, address, email address, date of birth and copies of information such as your passport page and other proof of identification . The Investor Information may be transferred to, and stored at, a destination outside the EEA and may also be processed by staff operating outside the EEA who work for the Service Provider or for one of its suppliers. The Service Provider will use reasonable endeavours to ensure that all Investor Information is treated securely. When the Investor provides Investor Information to any Investment Vehicle and/or the Service Provider, the Investor consents to the use of that Investor Information in accordance with this paragraph. 




5. Risks and warnings




By accepting these Conditions the Investor acknowledges and agrees that (i) a decision to make an Investment is a personal decision by the Investor and that no responsibility for the consequences of that decision is accepted by the Champion and/or the Service Provider or by any of their directors, shareholders, advisers, agents, employees or other members, (ii) that the Investor has been strongly advised by the Champion and/or the Service Provider to take advice from a person authorised under the Financial Services and Markets Act 2000 (who specialises in advising on investments of this nature) before making any Investment(s) or (if the Investor is resident anywhere else outside the United Kingdom) has the requisite knowledge and experience in financial and business matters as to be capable of evaluating the merits and risks of an Investment, (iii) any Investment is very speculative and high risk, (iv) no established market exists for the trading of Shares and such Shares are not easily realisable, (v) there could be difficulty in selling on Shares or any property asset acquired as part of the Investment at a reasonable price and, in some circumstances, it may be difficult to sell them at any price, (vi) Share prices and property prices can fluctuate and go down as well as up, (vii) the Investor shall consider very carefully whether any Investment is suitable in the light of personal circumstances and commitments and the financial resources available to the Investor and if in doubt shall seek professional advice and/or may not proceed, (viii) any Investment Vehicle, and/or the Service Provider does not promise any return on any Investment nor that the value of any Investment will be maintained, (ix) engaging in any investment activity may expose the Investor to a significant risk of losing all of that Investor’s investment. Any Investment Vehicle and/or the Service Provider recommend that the Investor takes his/its own tax advice on any Investment(s). Any information, commentary, figures, percentages, indications, estimations or any other material contained on the Website are not intended to be financial advice to an Investor and all Investors are solely responsible for seeking their own independent financial advice and satisfying themselves with their own due diligence before making an Investment. 




6. Investor information




The Investor represents and warrants that (i) all Investor Information provided by the Investor (during the registration process) is correct and accurate, (ii) such Investor Information may be used by any Investment Vehicle and/or the Service Provider and their respective advisers, directors, agents or contractors to comply with all applicable legal requirements (e.g. anti-money laundering checks and compliance), (iii) such Investor Information may be passed by any Investment Vehicle and/or the Service Provider to Mangopay and other contractors of any Investment Vehicle and/or the Service Provider from time to time involved in the Fundraising process (including, without limitation, to carry out its own checks and ensure legal compliance), and (iv) the Investor shall promptly update, via the Website, any changes to the Investor Information to ensure that Investor Information is correct and accurate at all times. 




7. Capacity of the Investor to accept these Conditions.




The Investor represents and warrants that: (i) he/she is a living person, then he/she is at least 18 years old and resident in the United Kingdom (which comprises Scotland, England, Wales and Northern Ireland), the Isle of Man, the EU, the EEA or CH, or any other country as set out on the Website from time to time (ii) he/she is a living person, then he/she is either a “Certified High Net Worth Individual”, “Self-Certified Sophisticated Investor” or “Restricted Investor” (as these terms are defined in The Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (as amended), (iii) if it is an SPV Company, trust, unincorporated association or partnership, then it is a “High Net Worth SPV Company”, “High Net Worth Trust”, “High Net Worth Unincorporated Association” or “High Net Worth Partnership” (as applicable and as these terms are defined in The Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (as amended)), (iv) he/she has full capacity and authority to accept these Conditions and enter into the Contract (without the need for any Investment Vehicle and/or the Service Provider to make any further enquiries of the Investor), (v) he/she has full power and authority to carry out the actions contemplated under the Contract, (vi) he/she will perform his obligations under the Contract exercising all reasonable care and skill, and (vii) he/she shall use the Website only for legitimate and lawful activities and not as part of (directly or indirectly) any unlawful activities. 




8. Refusal of applications and de-registration




The Service Provider reserves the right (in its absolute discretion) (i) not to accept any application by any person to register on the Website as an ‘Investor’ where it is not satisfied with any of the Investor Information provided (on the basis that the Service Provider is not obliged or under any duty to make further enquiries in relation to any of the Investor Information provided ( including, without limitation, to check its veracity or that it complies with the law), and (ii) to de-register (or procure the de-registration) of the Investor from the Website at any time and for any reason. In each instance there shall be no compensation payable to the Investor and there shall be no right of appeal. Notwithstanding such termination these Conditions shall remain enforceable by any Investment Vehicle and/or the Service Provider and their respective advisers. 




9. Investment Information is confidential.




The Investor agrees to keep any Investment Information confidential and not to pass it on or otherwise make it available to any third party who is not a professional adviser of the Investor who is also bound by obligations of confidentiality. This restriction shall not however restrict the Investor from passing such information to other Investors, to any regulatory body or government department (including, without limitation, HM Revenue & Customs or the Financial Conduct Authority), or to any applicable court or legal officers in connection with any legal proceedings where the Investor is obliged to do so. 




10. Investment Terms




The Investor acknowledges that (i) it is advisable for the Investor to take separate professional advice (including, without limitation, tax, accounting, legal and/or investment specialist) before making an Investment if the Investor is not sure of any of the investment terms, Legal Documentation, Investment Information or other documentation and to request further information from the Service Provider, and (ii) the Service Provider reserves the right to abort the Fundraising at any time, to close the Fundraising only once a minimum stated target has been obtained, have any number of closings (beyond the minimum stated target as part of the Fundraising), take investment from Investors for only part of the Fundraising and/or raise some of the Fundraising from third parties based on different investment terms and conditions.




 


11. Conditions for completion




The completion of the Fundraising shall be subject to (i) Legal Documentation completion and (ii) incorporation/set up of related legal entities, if any (iii) receipt of the funds including the Service Provider Fee (together with the “Closing Conditions”). If there are any delays between receipt of funds and Completion the Service Provider will not be liable to pay any interest on those funds to an Investor and the Investor acknowledges and agrees that no interest will accrue on Investor Funds which are held in the merchant account.


 


12. Investment fees




The Service Provider Fee of 3% listed on the Website (plus VAT and outlays as applicable) will be charged in excess of the amount Invested (i.e. if you invest £10,000, then in this example you will pay a 3% fee of £300) that must be received prior to Completion (with the assistance of any third party payment provider (e.g. Mangopay) to cover the costs of the fundraising process and the fees of various contractors such as the lawyers and other professional advisers of any Investment Vehicle and/or the Service Provider. These fees remain payable even if the Service Provider and/or the Champion after raising funds via the Website has to return all or any of these funds as a result of a legal claim (including, without limitation, for breach of warranty or representation) by any Investor(s).




13. Third party payment providers




Any Investment Vehicle and/or the Service Provider will be using Mangopay who act as an independent and secure payment provider to accept payments from Investors. The essence of how Mangopay operates in conjunction with any Investment Vehicle and/or the Service Provider is that the Champion opens a merchant account with Mangopay and nominates and authorises the Service Provider to manage this merchant account on behalf of the Champion and to deduct all fees (in accordance with the payment terms and rules which are set out from time to time on the Website) due to the Service Provider and Mangopay involved in the Fundraising process at Completion. By accepting these Conditions the Investors agree to these terms and authorises the Service Provider to manage any Champion’s Mangopay merchant account accordingly and to have Mangopay pay the funds of the Investor to any Investment Vehicle after first deducting all applicable fees of the Service Provider and Mangopay. The Mangopay terms can be found at https://www.mangopay.com/terms/MANGOPAY_Terms-EN.pdf Prior to any participation in an Investment the Investor will have to transfer the funds that he/it wishes to invest by credit card or electronic funds transfer into his/its e-wallet with Mangopay. When the Investor commits to participating in an Investment via the process on the Website the amount of the commitment shall be debited from the relevant Investors e-wallet and credited to an escrow account held by Mangopay for each respective Investment. Once funds have been transferred to the escrow account the Investor has 14 days or up until the funding campaign closes, whichever is the earlier (the “Cancelation Period”) to cancel his commitment. To allow Completion to take place Mangopay shall release the funds from the escrow account on request from the Service Provider. If an Investment does not reach Completion or the Investor cancel his commitment before the end of the Cancellation Period then the funds pledged shall be returned to each Investors respective e-wallet. 




14. No guarantees




No guarantee is given by any Champion and/or the Service Provider or their respective officers or members that the Champion will be successful in raising funds as part of the Fundraising via the Website. The information made available by the Champion on the Website is provided on an ‘as is’ only basis with no guarantees being given that such information is accurate, complete or appropriate. If you do see any mistakes then please let the Champion and/or the Service Provider know so that any necessary corrections can be made as quickly as possible. No guarantee is being given that the Website will always be available 24/7. To the fullest extent permitted by law, no Investment Vehicle and/or the Service Provider or any of their respective officers or members will be liable for any delay by any Investment Vehicle and/or the Service Provider performing or for failure by any Investment Vehicle and/or the Service Provider to perform its obligations hereunder if the delay or failure results from any cause or circumstance whatsoever beyond its reasonable control, including any breach or non-performance of these Conditions by an Investor. Please note that in relation to the financial forecast information that is posted on the Website in relation to the Investment and the Fundraising, this information is not a guarantee or other promise that the Investment will be able to achieve what the Champion has stated it is hoping to do. 




15. Communication




The Investor will ensure that the Service Provider has at all times an up to date email contact address for communications. Communication will be by email or the Investor user dashboard. The Champion can email the Service Provider at info@crowdtolive.com 




16. Accessing the website




As an Investor you will be provided with login details to allow you to access certain parts of the Website. You may also be asked to create a password. All Investors are responsible for the security of their login details and must ensure that any persons who access the Website through its login or internal connection are aware of these Conditions and agree to be bound by them. The Service Provider shall not be liable for any Loss caused by unauthorised access to the Website using an Investor’s login save in the case of any gross negligence by the Service Provider. 




17. Payment terms




 All returns on Investments will be made to Investors via Mangopay to the account details which have been provided to the Service Provider by the Investor. It is the responsibility of the Investor to ensure that the account details provided are accurate and are kept up to date. All calculations relating to returns on Investments shall (save in the case of manifest error) be binding and conclusive on the Investor. The Service Provider will provide information on how the income due to an Investor has been calculated. The Service Provider will supply any additional information requested if it is able but the Investor will be liable for any additional costs incurred by the Service Provider in this regard. The Service Provider will rely on a third party to manage and collect income from the Investments. 




18. Realisation of an investment




Disposal of an entire Investment can only be requested by the Champion with the exception of default of rental payment. If the Champion fails to pay his rent, an eviction notice will be sent and the property will be sold in the open market. In the case of payment default, Investors can block the sale if at least two thirds of the Investors (in value) participating in that particular Investment decide to keep the property and rent it to a third party. The Service Provider does not guarantee that any realisation of an Investment or an interest in an Investment will result in a greater return to an Investor than the funds which an Investor originally invested. The Service Provider does not guarantee the period of time that it might take for any such disposal to complete and funds to be received by the exiting Investor(s). 




19. Variation




These Conditions may be amended from time to time by the Service Provider subject to the Service Provider informing Investors by email about such amendments with a two-month notice. 




20. No waiver




No delay or failure by any Investment Vehicle and/or the Service Provider in exercising or enforcing any of its rights or remedies under the Contract will prejudice or restrict its rights, nor will any waiver of rights by any Investment Vehicle and/or the Service Provider operate as a waiver of subsequent rights.


 


21. Severability




If any of the Conditions or other provisions of the Contract are found by any court of competent jurisdiction to be void, illegal or unenforceable, such provision shall be deemed to be deleted from the Contract but the remaining provisions of the Contract shall continue in full force and effect insofar as they are not affected by any such deletion.




22. Assignation




The Contract is personal to the Investor. The Investor shall not assign, novate or otherwise dispose of the Contract or any part thereof, or purport to do so, without the prior consent in writing of any Investment Vehicle and/or the Service Provider. The Service Provider shall be entitled to assign, novate or otherwise dispose of its rights under the Contract or any part thereof to any third party by giving the Champion prior written notice of such assignment, novation or other disposal. 




23. Indemnity for breach




The Investor shall indemnify each Investment Vehicle and/or the Service Provider, their officers and respective members and advisers and keep each of them indemnified against all Claims incurred by any of them, finally awarded against any of them or agreed by any of them as payable in any compromise or settlement agreement arising out of or caused by any of them suffering Loss, in each case as a result of the breach by the Investor of these Conditions. 


 


24. Governing Law and Jurisdiction




The Contract shall be considered as a contract made in England and according to the laws of England and Wales and shall be subject to the non-exclusive jurisdiction of the English Courts, to which jurisdiction the Investor, any Investment Vehicle and the Service Provider hereby irrevocably submit.



25. Partner information




The partner represents and warrants that (i) all Partner Information provided by the Partner (during the registration process) is correct and accurate, (ii) such Partner Information may be used by the Service Provider and their respective advisers, directors, agents or contractors to comply with all applicable legal requirements (e.g. anti-money laundering checks and compliance), (iii) such Partner Information may be passed to the Service Provider, to Mangopay and other contractors of the Service Provider from time to time involved in the Fundraising process (including, without limitation, to carry out its own checks and ensure legal compliance), and (iv) the Partner shall promptly update, via the Website, any changes to the Partner Information to ensure that Partner Information is correct and accurate at all times.




26. Use of Partner Information (including personal data)




By accepting these Conditions the Partner acknowledges that the Service Provider and their contractors and professional advisers (including without limitation Mangopay, and solicitors/attorneys) shall be entitled to use the Partner Information to assess and/or process the application by the Partner to participate in providing referrals, to comply with the law, to perform any necessary identification checks to help verify who the Partner is. Furthermore the Service Provider may disclose Partner Information to third parties: (i) if the Service Provider is under a duty to disclose or share Partner Information in order to comply with any legal obligation (including, without limitation, in the EEA to the Police, the Financial Conduct Authority, the Information Commissioner , any securities regulatory authority or law enforcement authority, etc.), (ii) in order to enforce or apply any of these Conditions or any other contracts entered into between the Partner and the Service Provider. This includes without limitation exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction. In order to review any application by the Partner, the Service Provider may request that the Partner provides personal information about himself/itself and its directors and shareholders (as applicable) such as name, address, email address, date of birth and copies of information such as your passport page and other proof of identification . The Investor Information may be transferred to, and stored at, a destination outside the EEA and may also be processed by staff operating outside the EEA who work for the Service Provider or for one of its suppliers. The Service Provider will use reasonable endeavours to ensure that all Partner Information is treated securely. When the Partner provides Information to the Service Provider, the Partner consents to the use of that Partner Information in accordance with this paragraph.





 


Investor Terms & Conditions




These terms and conditions (“Conditions”) apply to each person who registers on the crowdfunding website at https://www.crowdtolive.com/ (the “Website”) as part of considering and/or participating in an Investment as part of the Fundraising.




Privacy Policy

 

At Elite Capital and Management Services Limited, we are committed to maintaining the trust and confidence of visitors to our website. In particular, we want you to know that we are not in the business of selling, renting or trading email lists with other companies and businesses for marketing purposes. 

 

In this Privacy Policy, we’ve provided information on when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others and how we keep it secure.

 

 

Who are we?

 

CrowdToLive is a product owned and promoted by Elite Capital and Management Services Limited (“we”, “us” or “our”). Our Head Office address is Chester House, 1st Floor, Office 122, 81-83 Fulham High Street, Fulham Green, London, SW6 3JA, Companies House number: 10347767.

 

Elite Capital and Management Services are authorised and regulated in the UK by the Financial Conduct Authority (FCA) Firm Reference Number: 822039.

 

We operate the website and we are the data controller for the purposes of the Data Protection Act 2018 (“DPA” and “Act”) and the General Data Protection Regulation (“GDPR” and “Regulation”). This means that Elite Capital and Management Services Limited determines the purposes for which, and the manner in which, your data is processed.

 

We are registered with the Information Commissioner’s Office (ICO) to process your personal data and our registration number is ZA218720.

 

 

Summary

 

Elite Capital and Management Services Limited are committed to protecting and respecting your personal data and your privacy. 

 

Unless otherwise required by law, the ICO guidance or best practice, or in order to perform our contract with you, we will only process your personal data in the way we tell you or in the way you ask us to.

 

This policy, together with the Investor Terms & Conditions, explains how any personal data we collect from you, or that you provide to us, will be processed by us or any processor on our behalf.

 

This policy applies to our contract with you. You are therefore advised to read it carefully. Terms used within it shall have the meaning(s) given in the Act and/or the Regulation, as applicable.

 

This policy only applies to the actions of Elite Capital and Management Services Limited, any agents acting on their behalf and the Users, with respect to this website. It does not extend to any third-party websites, whether or not they can be accessed via our website, including but not limited to any links that we may provide to social media websites.

 

Any changes we make to this policy will be posted on this page. You are advised to check back frequently as any changes will be binding on you when you continue to use the Website after the date of the relevant change.

 

 

What is the Data Protection Act 2018 and the General Data Protection Regulation?

 

The General Data Protection Regulation (“GDPR” and “Regulation”) is an EU regulation implemented to ensure the protection of Personal Data and provide individuals with certain rights in relation to their Personal Data.

 

The Data Protection Act 2018 (“DPA” and “Act”)is the UK legislation that replaced the previous Data Protection Act 1998, to bring it in line with the newly implemented GDPR. 

 

 

What are the different defined roles under GDPR?

 

There are three main defined roles under the GDPR. These are defined below:

 

Data Controller – This is the party who is control of your personal data and nd determines the purpose and means that your data is processed.

 

Data Processor – This is the party who is responsible for processing your personal data on behalf of the Data Controller

 

Data Subject – This is you; the person who’s data we hold.

 

 

What is personal data?

 

Personal Data is any information relating to an ‘identified or identifiable living individual’.

 

An identifiable living individual is any living individual who can be identified, directly or indirectly.

 

In short, this means, any information that we hold, which relates to an individual that we are able to identify, is categorised as Personal Data.

 

 

What do we collect?

 

We may collect all or some of the following categories of data from you:

 

Contact Information – This will include your name, address, telephone number and email address.

 

Know Your Customer (KYC) / Anti Money Laundering (AML) Information – This may vary dependant on your specific circumstances; however, it will consist of information required to verify your identity and the source of the funds being invested through our platform. This may also require us obtaining physical documentation from you which will include personal data and may also extend to information required to ensure compliance with legal sanctions, such as your nationality.

 

Financial / Investment Information – Throughout the lifecycle of your relationship with us we will obtain information relating to your financial and investment transactions. This includes your bank account information which is necessary for us to be able to process payments to you.

 

Communications – Any communications you hold with us and in some instances third parties acting on our behalf, including emails.

 

Website Usage – We use cookies to track how and when you use the website. More information on this can be found in our Cookie Policy.

 

Suitability Information – Any information provided to ensure that our product and the investments offered to you are suitable for you. This will include relevant quiz answers and declarations provided by you.

 

Consents – Details of your marketing preferences and consents.

 

Website Security Information - We will provide you with your account details, which includes your username which is either created by, or assigned to, you. The Account Details should be remembered by you but will be stored by us in case you forget them.

 

Technical Information - Your IP address and URL’s will sometimes be recorded.

 

 

How do we collect your personal data?

 

We collect your personal data in the following ways:

 

Provided by you – When you enter our website you will be asked to provide various pieces of information about yourself.

 

Cookies – We install certain cookies on your computer to enable us to improve our product. You can find more information on this within our Cookie Policy.

 

Third Parties – We use the services of some third-party companies to allow us to operate and improve our platform in addition to assisting us to meet our regulatory requirements. Some of these third-party providers will provide us with information relating to you, such as electronically confirming your identity, or providing payment services.

 

 

Why do we collect your personal data?

 

We collect your personal data for a number of different purposes as listed below:

 

Legal Requirements – To meet our legal and regulatory requirements. We are required to obtain certain information / documentation from you and retain it for a period of time. For example, when you sign up to our platform, we are required to complete KYC and AML checks on you. 

 

Service Delivery – To enable us to provide our service to you we will require certain information, for example your financial and investment information.

 

Updates – To provide you with details on any changes which may be of relevance to you.

 

Marketing – We will also obtain certain information from you to enable us to market our product to you efficiently and not excessively, for example your consent preferences.

 

On what basis do we collect your data?

 

Each item of Personal Data we collect will have a ‘lawful basis’ for us to collect that data.

 

There are 5 lawful bases which apply under the GDPR, they are as follows:

 

Consent

Contract

Legal Obligation

Vital Interests

Public Tasks

Legitimate Interests

 

It is important that you know on what basis we collect and use your data under. Please see below:

 

Contact Information

Legitimate Interests: To ensure that we can provide you with a better service.

Contract: To complete an investment we may be required to contact you.

 

Know Your Customer (KYC) / Anti Money Laundering (AML) Information

Legal Obligation

Legitimate Interest: To improve our service in respect of reducing fraud and money laundering.

 

Financial / Investment Information

Legal Obligation: To enable us to report to the relevant authorities correctly, and also to remain compliant with the AML legislations

Legitimate Interests: To ensure that we can provide you with a better service.

 

Communications

Legitimate Interests: to ensure that we can provide you with a better service.

 

Website Usage

Consent

 

Consents

Legal Obligation

Legitimate Interests: To ensure that we are marketing our products effectively

 

Website Security Information 

Legitimate Interests:  To enable us to provide you with a better service

Contract: To ensure that we can continually provide you with access to your account.

 

Technical Information

Legitimate Interests: To enable us to keep our product functioning correctly and also improve our product.

Contract: This information is necessary to keep our website running.

 

 

Which third parties do we share your personal data with and why?

 

We will only disclose your data to the following third parties and for the following purposes.

 

To ensure our product works effectively we share your data with:

 

IT Providers

 

To provide you with an e-wallet and the associated payment:

 

Payment Service Provider

 

To meet our legal and regulatory requirements:

 

KYC/AML Providers

Accountant

HMRC

Companies House

Financial Conduct Authority (FCA)

Financial Ombudsman Service (FOS) 

Financial Services Compensation Scheme (FSCS)

 

To facilitate the purchase and sale of your investment opportunities:

 

Estate Agents 

Solicitors

 

In the event that part or all of the business is sold, we may be required to share your data with any prospective buyer.

 

We will also disclose your data to a company not listed above where it is necessary, to comply with a legal obligation.

 

 

How long do we keep your personal data for?

 

We will only keep hold of your personal data for as long as required to meet our legal requirements or to provide you with the agreed service.

 

 

Your Consent

 

Where consent has been given in respect of your personal data, you are able to withdraw that consent at any time. You can do so a number of ways:

 

Emailing  info@crowdtolive.com or  info@mercycrowd.com

Clicking on the ‘unsubscribe’ button included in our emails.

Where you have an account set up, you can log into that account and amend your preferences from your settings.

 

Please note that there can sometimes be a slight time delay in processing your request. During this time, you may still receive our marketing emails.

 

 

Your Rights

 

You have certain rights under the DPA and GDPR. These are as follows:

 

The right to be informed

You have the right to be informed about the collection and use of your personal data. This information is provided within this Privacy Policy.

 

The right of access

You have the right to access your personal data

 

If you exercise this right, we will provide your data to you in electronic form and will aim to do so within one month from the date of your initial request, or from the point you have provided us with all the information we require to fulfil the request. If for any reason we are unable to fulfil your request within that timeframe we will notify you accordingly.

 

You will not be charged a fee for your first right of access request unless it is deemed unfounded or excessive.

 

The right to rectification

You have the right to get your personal data rectified in the unlikely event that the data we hold is inaccurate.

 

We will aim to process your request within one month from the date of your initial request, or from the point you have provided us with all the information we require to fulfil the request. If for any reason we are unable to fulfil your request within that timeframe we will notify you accordingly.

 

The right to erasure

You have the right to request for your personal data to be erased.

 

If you wish to exercise this right, please contact us to discuss this further as there will be certain circumstances where we are unable to fulfil this request, for example where there is a legal or regulatory requirement for us to store your data. 

 

The right to restrict processing

In certain circumstances you can restrict the way we use your personal data.

 

If you wish to exercise this right, please contact us to discuss this further.

 

The right to data portability

You have the right to receive your data in an electronic format, and for that data to be sent to your or to another data controller of your choice, including other service providers.

 

The right to object

In certain circumstances you have the right to object to the processing of your personal data, for example for marketing purposes.

 

We will provide a response to all requests within one calendar month.

 

Rights in relation to automated decision making and profiling.

You have the right to ensure any decision making process is not completed automatically and requires a ‘human’ intervention.

 

We do not complete automatic decision making or profiling. All of our products will undergo a level of human interaction prior to any contracts being agreed,

 

 

If you need to contact us in relation to any of your above rights, you can do so in the following ways:

 

Emailing  info@crowdtolive.com or  info@mercycrowd.com

Calling us on +44 203 542 1451

 

 

Complaints

 

Whilst we take all possible steps to prevent complaints, we appreciate that it may not always be possible, and from time to time the service we have provided may not meet the expectations of a customer. 

 

We take all complaints very seriously and will take all reasonable steps to resolve the issue in a prompt and professional manor.

 

If you are unhappy with any aspect of the service that we have provided, then please contact us on:

 

Email:      info@crowdtolive.com or  info@mercycrowd.com

Address:     FAO: Elite Capital and Management Services

Chester House

1st Floor

Office 101

81-83 Fulham High Street

Fulham Green

London

SW6 3JA

 

 

Telephone:     +44 203 542 1451

 

We aim to acknowledge all complaints within 3 working days.

 

We review all complaints promptly and will aim to provide you with a final resolution to your complaint within 14 days, but certainly no later than 8 weeks.

 

If we are unable to resolve your complaint, you are entitled to refer your complaint, free of charge, to the Financial Ombudsman Service (FOS) who are an impartial, independent body who provide a dispute resolution service. They can be contacted via the following methods:

 

Address:   

Financial Ombudsman Service

Exchange Tower

Harbour Exchange 

London

E14 9SR

 

Email:         https://www.financial-ombudsman.org.uk/

 

Telephone Number (UK):         0300 123 9123

Telephone Number (Abroad):    +44 20 7964 0500

 

Before you refer your complaint to the FOS, you must first follow our internal complaints process and allow us an opportunity to resolve your complaint. 

 

You must refer your complaint to the Financial Ombudsman Service within 6 months from receipt of your final resolution letter from us (which may be sent electronically).




Cookie Policy

 

 

At Elite Capital and Management Services Limited, we are committed to maintaining the trust and confidence of our visitors to our web site. In particular, we want you to know that we are not in the business of selling, renting or trading email lists with other companies and businesses for marketing purposes.

 

Please read this Cookie Policy alongside our Privacy Policy for a full understanding of when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others and how we keep it secure.

 

 

Who are we?

 

CrowdToLive is a product owned and promoted by Elite Capital and Management Services Limited (“we”, “us” or “our”). Our Head Office address is Chester House, 1st Floor, Office 122, 81-83 Fulham High Street, Fulham Green, London, SW6 3JA, Companies House number: 10347767.

 

Elite Capital and Management Services are authorised and regulated in the UK by the Financial Conduct Authority (FCA) Firm Reference Number: 822039.

 

We operate the Website and we are the data controller for the purposes of the Data Protection Act 2018 (Act) and the General Data Protection Regulation (Regulation).

 

We are registered with the Information Commissioner’s Office (ICO) to process your personal data and our registration number is ZA218720.

 

 

Summary

 

Elite Capital and Management Services Limited are committed to protecting and respecting your personal data and your privacy.

 

Unless otherwise required by law, the ICO guidance or best practice, or in order to perform our contract with you, we will only process your personal data in the way we tell you or in the way you ask us to.

 

Any changes we make to this policy will be posted on this page. You are advised to check back frequently as any changes will be binding on you when you continue to use the Website after the date of the relevant change.

 

 

What are cookies?

 

Cookies are small alpha-numeric files that are downloaded onto your computer when you visit a website. They can be a used for a number of reasons such as:

- to ensure all aspects of the website run correctly (i.e. optimising the speed is a website)

- for your personal convenience (i.e. on a shopping site they may be used to record what you have placed into your basket)

- marketing purposes

 

A cookie cannot give us access to your computer or to information beyond what you provide us. Most web browsers automatically accept cookies; consult your online help if you want information on restricting or disabling the browser’s handling of cookies. If you disable cookies, you can still view the publicly available information on our web site.

The rules on cookies are covered by the Privacy and Electronic Communications Regulations 2003 (PECR). The ICO is responsible for enforcing these rules.

 

What cookies we use and why

 

Our website uses external companies who are required to place cookies on your computer. This is necessary for them to provide their services to us. These third-party services are used to improve our product and market it effectively.

 

Our Website will use cookies to:

- distinguish you from other users;

- optimise your browsing experience;

- make necessary improvements to our Website;

- recognise and count the number of visitors to our Website and see how they move around the Website during user;

- recognise you when you return to our Website;

- record your visit to our website, including any links you may follow.

- market our product to you

 

You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this your ability to use the Website may be restricted. By using the Website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

 

Below is a list of these third-party providers and how their cookies are used:

 

Google Analytics

 

Our Website uses Google Analytics, a web analytics service provided by Google, LLC (Google). Google Analytics uses analytical, performance or targeting cookies to help analyse how you use the Website and compile reports on your activity for us.

 

Any information generated by the cookie about your use of the Website (including your IP address) will be transmitted to, and stored by, Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the Website, compiling reports on your activity for us and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.

 

Hotjar

 

Our Website uses Hotjar, a web analysis service. Hotjar uses analytical and performance cookies to help analyse how you use the Website and compile reports on your activity for us.

 

Hotjar do not record any of your personal or sensitive data.

 

Any information generated by the cookie about your use of the Website will be transmitted to and stored electronically in Ireland, Europe on the Amazon Web Services infrastructure, eu-west-1 datacenter. Hotjar’s application servers and database servers run inside an Amazon VPC, Virtual Private Cloud. The database containing visitor and usage data is only accessible from the application servers and no outside sources are allowed to connect to the database. 

 

Hubspot

 

Our website uses Hubspot to collect the following information for marketing purposes:

- Your name

- Email address

- User category (i.e. investor or house sponsor)

- Log each page you visit on our website

 

This information is collected solely for the purpose of marketing our products to you and keeping you informed of important updates. This data is not sold onto third parties for their own marketing purposes.

 

Hubspot will not use any information collected except as necessary to provide and improve their service and as required to meet any legal obligations.

 

Hubspot may be required to share information with third party service providers to allow Hubspot to meet their service obligations to us, however these service providers are prohibited from using your personal data except for these purposes, and they are required to maintain the confidentiality of your information at all times. A full list of these service providers can be found here:   https://legal.hubspot.com/sub-processors-page 

 

ActiveCampaign

 

Our website uses ActiveCampaign as an email marketing software. To provide us with this service the following information is collected:

- Your name

- Email address

- Marketing preferences

 

This information is collected solely for the purpose of marketing our products to you and keeping you informed of important updates. This data is not sold onto third parties for their own marketing purposes

 

Your data may be transferred to the United States, Australia, and Ireland as well as countries where ActiveCampaign service providers may be based. It may also be transferred to third party providers. Personal data is only transferred where it is necessary to enable ActiveCampaign to provide their service to us or where there is a legal requirement to do so.

 

Facebook Pixel

 

Our website uses Facebook Pixel cookies to promote and tailor our advertising to you. 

 

If you visit our website, these cookies will enable Facebook to deliver our ads to you and to manage these ads effectively. These cookies will also allow Facebook to provide us with marketing analytical information.

You can find more information on Facebook cookies, including how to tailor your Facebook marketing preferences, by following the following link:  https://www.facebook.com/help/568137493302217






Key Risks


All persons who register as a “Champion”(the occupier of the underlying property who will also be purchasing a share of property) or '’Investor’' (the persons crowdfunding into the purchase of the property, which may also include the Champion) on this website should carefully read the following warnings before making any investment. 

 

CrowdToLive is a product owned and operated by Elite Capital and Management Services Limited, who are authorised and regulated by the Financial Conduct Authority (Registration Number: 822039)

 

To invest through CrowdToLive you need to understand the following important risks:

 

Your Personal Decision to Invest


A decision to invest in a property and/or the investment entity owning the property is a personal investment decision made by you and no responsibility for the consequences of that decision is accepted by Elite Capital and Management Services Limited or by any of its directors, agents, employees, subsidiaries or other members. 

 

Loss of Capital


The value of your investment can go up as well as down. This means there is the risk that you may not get back what you put into the investment, so you should carefully consider whether such investments are suitable in light of your own personal circumstances or speak to an independent financial advisor. You should not invest more money than you can afford to lose without altering your standard of living.  Elite Capital and Management Services Limited does not guarantee any return on investment nor that the value of any investment will be maintained. Engaging in any investment activity will expose you to a significant risk of losing all or some of your investment. 

Investors should be aware before entering into the investment, that their entire capital is at risk.  

For example, Investors capital is at risk if the property market falls and house prices drop.


Investment on the CrowdToLive site is not covered by the Financial Services Compensation Scheme (FSCS).



Lack of Liquidity


Please be aware that your share of the investment is highly illiquid and there is no active secondary market to sell this on. This means that there could be difficulty in selling your investment at a reasonable price or for any price at all.

 

If an Investor wishes to liquidate their share of the property they may do so by offering their shareholding to the other investors. However it should be noted that this form of investment is very illiquid and the other investors may not wish to purchase the offered shares.

 

If this situation were to arise then you would be left with no option but to hold the shares until the investment is sold.

  

Investment in property should be considered as a long term investment that could require the shareholder to hold their position until the disposal of the asset. Even at that point the ability to exit will be dependent upon market conditions for the sale of the underlying property. Timing of the sale is also subject to completion of the transaction which could take several months.

 

Variable or Lack of Dividends


If property rental income is received, it will be paid to investors as a dividend net of any fees, costs and expenses. However, if a property does not produce rental income or if the rental income is insufficient to cover the costs and expenses of operating the property, then no dividends will be paid.

 

The Need for Diversification


Diversification helps reduce risk and investing in unlisted property shares should only be done as part of a diversified portfolio. This means you should only invest relatively small amounts in different properties and invest in other asset classes as well. Each investment in property shares should only be a small portion of the money you have available to invest.

 

Tax Liabilities


You are responsible for the payment of your own taxes from investing via our platform. These may include capital gains and/or income tax. We do not provide tax advice and if you are uncertain how investing will affect your personal tax position, you should seek professional advice before investing. Each entity you invest in may be liable to pay corporation tax. If so any returns you receive will be paid to you net of any corporation tax due.

 

Past Performance and Forecasts are not Reliable


The value of property and rents may go down as well as up and you may not get back the full amount you invested. Any projections of future performance are based on market data collected by Elite Capital and Management Services from third party providers and therefore Elite Capital and Management Services cannot guarantee the veracity of the data.   

Past performance and forecasts are not reliable indicators of future results and should not be relied on.

 

Currency Risk


Currency risk is the potential risk of loss from fluctuating foreign exchange rates when an investor has exposure to foreign currency or in foreign-currency investments.